Grow your business before you sell it.

If your business value gap analysis reveals a shortfall in business value then you will need to implement business strategies to improve your profit and grow your business before you sell. Knowing what your business value needs to reach means you can calculate your future profit, gross margin and sales targets.

Value gap analysis provides you with the peace of mind that comes with understanding how important it is to grow your business before you sell.

Factors Contributing to the Value Deficit

A value shortfall is often rooted in a combination of underlying factors that hinder the business’s ability to achieve its full potential. These factors may include:

  • Inefficient operational processes
  • Limited market reach
  • Overreliance on a specific customer base
  • Inadequate financial management practices
  • Lack of innovation and competitive differentiation

By keeping an eye on these contributing factors, you can gain a deeper understanding of the areas that require strategic attention in order to grow your business before an exit.


Crafting a Strategic Plan to Bridge the Gap and Propel Growth

With a clear understanding of the value shortfall and its underlying causes, business leaders can embark on a journey of strategic action to bridge the gap and propel growth. This may involve implementing a series of initiatives, such as:

  • Streamlining operations to enhance efficiency and reduce costs
  • Expanding into new markets to diversify revenue streams
  • Enhancing customer service to improve retention and attract new clientele
  • Investing in research and development to foster innovation and competitive differentiation
Calculating Future Profit, Gross Margin, and Sales Targets

Armed with a well-defined strategic plan and a clear understanding of the desired business value, entrepreneurs can meticulously calculate their future profit, gross margin, and sales targets. These carefully crafted benchmarks serve as guiding lights, steering every decision and ensuring that the business is on track to achieve its ultimate financial goals.

Peace of Mind and Confidence

The transformative power of value gap analysis extends beyond mere financial gains; it instills a sense of tranquility and confidence in business owners and managers. By proactively addressing the value shortfall and embarking on a journey of strategic growth, they effectively prepare their business for a successful exit when the time is ripe.

Grow your business

Instead of immediately divesting your business in its current form, a more strategic approach would be to nurture its growth and expansion. By investing time and resources in fostering the business’s potential, you can pave the way for a more prosperous future. This enhanced value will be reflected in the asking price when the time comes to sell, ensuring that you receive the maximum possible return on your investment.


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